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12
months ago Dave Casella (aka: DC) stepped into his new office at MSR
headquarters based in Corona, CA. The timing was perfect for both MSR and
DC. Clothing designs were in the works and it was time for a face lift for
MSR which included a stronger push in motocross. With Dave's influence and
the creative minds of the design team a new image was developed coupled with
bolder designs that make a strong statement. MSR has suddenly become the
talk of the industry and many of the magazine editors have publicly made
note of it.. |
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